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6 Must-haves bij data governance

Interview: ‘Grote AI-dromen verwezenlijk je in kleine stapjes’

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September 9 & 10 2025 | Jaarbeurs Utrecht Free ticket For visitors

For visitors

About this edition

About Data Expo

Exhibitor list

Program

Speakers

Exhibition magazine

Premium tickets

About previous editions

Recap 2025

Recap 2024

Practical information

Floor plan

2026

Venue & Opening hours

Data Expo Connect app

Collaborations

Partners

Advisory board

Knowledge partners

Claim your free ticket

Visit Data Expo and achieve your data goals

Become an exhibitor

Become an exhibitor

Participate in the exhibition

Become an exhibitor

Participation options

Become a partner

Giving a lecture

Testimonials

Practical information

Visitor profile

Contact the specialists

Request a brochure

All the information about exhibiting in one document.

Program

Program

About this edition

Program

Speakers

Giving a lecture

Testimonial speakers

Exhibitor list Blog & Knowledge

Blog & Knowledge

Ontdek

Blog

Uitgelicht

6 Must-haves bij data governance

Interview: ‘Grote AI-dromen verwezenlijk je in kleine stapjes’

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Big Data Expo Vorm C (1) Big Data Expo Vorm F (1)

Jessica Ruland

Lead Product Manager

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Jessica Ruland is Lead Product Manager at TicketSwap, the peer-to-peer ticket marketplace operating across 36 countries. She leads the Product Management team across Fan, Organiser and Platform pillars. With her primary product focus on Fan, she drives the strategy behind how fans find and reconnect with live events they love. With a background spanning ML-powered recommendations, CRM personalisation and large-scale product experimentation, Jessica brings a data-informed, human-centred lens to building products at the intersection of taste, intent and trust. In September, she shares how AI is reshaping the product manager's craft from discovery to delivery.
Everything has changed, and nothing has

Everything has changed, and nothing has

The way we build product changed faster than anyone expected. But going faster just moved the hard part from Delivery to Discovery. This is a practical story from TicketSwap about what AI actually changed, what stayed exactly the same, and why knowing what to build is now the real skill worth mastering. I'll share real moments where AI shifted our pace and process and how knowing if you've made the right call hasn't changed at all.
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