Marcel Beerden

Manager AI & Data (Dustin)

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Marcel Beerden currently serves as the Manager AI & Data at Dustin. Dustin is a leading online IT partner in the Nordics and Benelux, providing businesses, the public sector, and individuals with the right IT solutions and approximately 280,000 products along with associated services. Marcel brings extensive experience in leading teams working with data and creating insights. His significant contributions to data-driven decision-making set him apart, fuelled by his passion for innovation and expertise in leveraging new technologies, such as generative AI.

Leveraging Generative AI for innovation: The Dustin AI Lab story

At Dustin, our journey with Generative AI began in 2023. The Dustin AI Lab—a dynamic virtual team—explores the transformative potential of this cutting-edge technology. Our mission? To harness AI for innovative solutions, elevate customer experiences, and drive sustainable growth. From uncharted territories to impactful use cases, we’re committed to pushing boundaries and making a difference.

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