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September 9 & 10 2025 | Jaarbeurs Utrecht Free ticket For visitors

For visitors

About this edition

About Data Expo

Exhibitor list

Program

Speakers

Exhibition magazine 2026

NEW

Premium tickets

About previous editions

Recap 2025

Recap 2024

Practical information

Floor plan

2026

Venue & Opening hours

Data Expo Connect app

Collaborations

Partners

Advisory board

Knowledge partners

Claim your free ticket

Visit Data Expo and achieve your data goals

Become an exhibitor

Become an exhibitor

Participate in the exhibition

Become an exhibitor

Participation options

Become a partner

Giving a lecture

Testimonials

Practical information

Visitor profile

Contact the specialists

Request a brochure

All the information about exhibiting in one document.

Program

Program

About this edition

Program

Speakers

Giving a lecture

Testimonial speakers

Exhibitor list Blog & Knowledge

Blog & Knowledge

Discover

Blog

Video series

Featured

Women @ Data Expo

Diversity within the tech sector

Interview: "We are moving from data-driven to value-driven"

Joep Steenbeek | Head of Data Office | City of Amsterdam

Blog TicketSwap: "Right now, we are mainly focused on what we need to build"

Jessica Ruland | Lead Product Manager | TicketSwap

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Big Data Expo Vorm C (1) Big Data Expo Vorm F (1)

Merel Theisen

Principal Software Engineer

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I am a Principal Software Engineer at QuantumBlack, where I am currently the tech lead of Kedro, an open-source project part of the Linux Foundation. I have over ten years of experience in the software industry, with most of my career focused on backend product engineering. I am passionate about building products that solve real user problems, and I care deeply about creating robust, well-tested software that follows good engineering principles. I am also a strong advocate for open-source software, and I find working with the community to be both inspiring and energising.
Merel Theisen

Embedding software engineering best practices into AI projects

Explore how software engineering best practices like modularity, testability, and reproducibility elevate AI project quality. We'll see how these principles integrate into data workflows, making projects scalable and production-ready. Using Kedro as a practical example, we’ll share how these ideas translate into real projects, including modern AI techniques like Graph RAG and agentic reflection, covering both deterministic ML and non-deterministic agentic systems.
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Donderdag 14.30 - 15.00 • Lezingenzaal 8

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