Orfirah Helstone is co-founder of H2YO Drinks and a strategist who has spent over a decade inside Unilever, Nestlé, and Danone and Food & Drinks Start-Ups. Close enough to see what corporate environments do to people's choices without anyone noticing.

Her core belief: people don't do what they're told. They do what's made easy. And what's made easy is almost always decided by design.. not intention.

At H2YO Drinks, she translates that insight into workplace hydration systems that make the healthy choice the effortless one. But her real work is helping leaders see what they've stopped seeing: how the environments they've built are quietly shaping the behavior they're trying to change.

She speaks on the intersection of workplace design, human behavior, and the small decisions that determine how people actually feel at work. Because how work feels determines everything else.