Roberto Flores Meregote serves as the Global AI & Data Engineering Lead for Magnum Ice Cream Company, where he spearheads the integration of artificial intelligence and data engineering to enhance performance of brands like Ben & Jerrys and Magnum. His work involves architecting cutting-edge data solutions on Azure and driving the adoption of AI technologies, building upon his previous experience leading European data engineering teams at Unilever. With a keen focus on efficiency and practical value, Roberto explores technologies like Small Language Models (SLMs) and holds certifications in Databricks Generative AI and Data Engineering. He frequently shares his insights on implementing impactful data and AI strategies at major conferences.