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The CISO's priority: improving data-centric security
Did you know that 93 percent of enterprises are seeing an increase in malicious bots? You may be wondering what the implications are for your organization. ...
1 minute read
July 24, 2024
Get more out of your customer data with a Customer Data Platform
More and more often we hear how important the use of customer data is for achieving your (online) marketing goals. From Data to Insights and Activation. A ...
3 minutes read
July 18, 2024
Improve your data integrity with server-side tracking
In the world of digital marketing and web analytics, tracking is essential for gaining insights into visitor behaviour and measuring the effectiveness of ...
5 minutes read
July 18, 2024
Youth and Data: From Playful Interest to Cybercrime
Society is increasingly revolving around data. A small group of young people already recognizes this at a very young age. What starts as a game easily ends up ...
The latest insights and news.
3 minutes read
July 18, 2024
5 ways external B2B data helps your business move forward
Once you start working with external B2B data as a data or BI analyst, you quickly discover that there are endless features you can collect. And there are just ...
2 minutes read
July 16, 2024
Adapting GenAI/LLM into your Product
GenAI/LLMs have been the trending topic these days in practically every industry. Although, it appears that AI is in its Peak of Inflated Expectations phase of ...
3 minutes read
July 16, 2024
8 Ways to Manage Data Sustainably: Key Considerations for Storage and Processing
The process of digital transformation carries a pleasant aura of sustainability, alongside improved efficiency, of course. Physical processes become digital, ...
3 minutes read
July 9, 2024
What is a prompt for AI?
A prompt is the natural language input to a generative AI model where the user tells the model what to do. Basically, prompts are the instructions you give to ...
4 minutes read
July 9, 2024
‘The importance of data grows in decision-making before, during, and after a crisis.’
A pandemic, threat from the East, and hybrid warfare have brought national crisis management into sharp focus. As Program Manager for National Crisis ...
4 minutes read
July 9, 2024
It’s Not Just About AI: Does Your Data Strategy Match Your Ambition?
Recent Snowflake workshops and roundtables have started with the question: “Does your data strategy match your AI ambition?” It certainly sparks customer ...
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