The latest insights and news.
3 minutes read
July 23, 2025
From data to results: Why activation defines success in retail and e-commerce
Most retail and e-commerce businesses today have more customer data than ever — stored in CRM, CDPs, data warehouses, or e-commerce platforms. But having data ...
5 minutes read
July 23, 2025
Garbage in, magic out: guarding data quality in an AI world
AI unlocks a world of unprecedented possibilities. Give ChatGPT a vague, scattered collection of words, and in no time, it transforms them into a powerful ...
2 minutes read
July 10, 2025
Why data governance should be your next priority
Data is becoming more important every day. It’s used in every part of your business, from making decisions to meeting legal requirements. But many ...
3 minutes read
July 9, 2025
From raw data to strategic advantage: get the basics right first
In the manufacturing, transport & logistics and retail sectors, data not only form the basis for planning and maintenance, but are essential for a ...
3 minutes read
July 9, 2025
AI requires a cultural shift: 'Data management is now a strategic imperative'
Organizational change due to the advent of AI is only in its infancy. Yet it is difficult to manage a cultural shift because the pace of technological change ...
2 minutes read
July 8, 2025
Is the future of CRM in the hands of Agents?
The rise of advanced AI models and Agentic AI (Agents) has led to a fundamental rethinking of the role of traditional CRM cystems. Can these robus, but ...
2 minutes read
July 8, 2025
Who is digging in my cookie jar?
Personalised ads, I am sick of them. Whereas then years ago I was a fan of the idea. I thought it would be nice to stop getting advertets vor nappies or panty ...
3 minutes read
July 3, 2025
How knowledge graphs complement Cloud Data Platforms
Many firms have made substantial investments in cloud data platforms over the past several years but still struggle when they attempt to use those systems to ...
2 minutes read
July 3, 2025
Is your organization already digitally mature?
Every organization faces setbacks from time to time. A project that stalls, escalating costs, a difficult merger or unexpected external pressure. Organizations ...
3 minutes read
July 2, 2025
CDMP Certification: From Data Policy to Data Proficiency
The rise of data management as a strategic focal point Data is no longer a byproduct of business operations, but a strategic tool for growth, innovation and...